E-Commerce
Fundamentals and Applications
Book Details:
| Publisher: | Wiley |
| Series: | Wiley , Fundamentals |
| Author: | Henry Chan |
| Edition: | 1 |
| ISBN-10: | 0471493031 |
| ISBN-13: | 9780471493037 |
| Pages: | 504 |
| Published: | Dec 21 2001 |
| Posted: | Nov 19 2014 |
| Language: | English |
| Book format: | |
| Book size: | 103.63 MB |
Book Description:
A comprehensive introduction to the underlying technologies of e-commerce. This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.
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