Chris Lewis eBooks

New from the best-selling author of McGraw-HIll's Cisco TCP/IP Professional Reference, a detailed, real-world view of how to actually use, understand, and implement the Cisco Catalyst switch family of hardware and software....

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work.As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy?The answers are found in Gameful, Social, Interface, and Information patterns. Not only will you learn about these pa...

Updated and expanded to include the latest information on implementing TCP/IP over Cisco routers, this sought-after reference gives you just what Cisco documentation doesn't - crystal-clear, step-by-step instructions for every aspect of running TCP/IP on the world's most popular routers....