Martha Young eBooks

Reduce costs, improve efficiencies, and focus on your core business Leverage your technology infrastructure to save money and virtualize processes. Discover the principles behind BPV and the ways in which they can benefit your business. Benefit from incremental cost savings, maximizing your business' ROI. Learn from real-world case studies that illustrate best practices. Understand the solution-provider market, maximizing the impact of your investment. The dot-com collapse generally discredited the idea of leveraging the Internet to build viable businesses. Many market pundits have decried the concept without examining the underlying dynamics associated with these companies' failures. The truth is, prior business models were built on a flawed busin...

iExec Enterprise Essentials Companion Guide is the official print companion to the Cisco Entrepreneur Institute's new iExec Enterprise Essentials curriculum-innovative IT-related business education designed to help you transform organizations through the strategic use of IT and Internet applications. Working through a realistic, start-to-finish case study, you'll learn exactly how to use technology to help businesses enhance their processes and drive sustainable competitive advantage. Organized to fully align with the course's online curriculum, this is the only authorized iExec textbook. You'll begin by reviewing the global trends, opportunities, and strategic imperatives that now drive IT's usage. Next, you'll discover IT-enabled business strategi...