Ben Griffith eBooks

Build a robust campaign from start to finish using Eloqua Overview Learn the intricacies involved in filtering contacts Implement and understand gating functionality Explore campaign metric reporting In Detail Eloqua is a powerful platform that develops automated marketing and demand generation software and services for business-to-business marketers. It provides enough tools to start to centralize marketing operations and build holistic views of demand generation across multiple channels. This, in turn, gives marketers actionable results for their campaigns and the ability to centralize more of this data from one or a few systems. It helps ensure every component of marketing works harder and more efficiently to drive revenue. This practical guide ...