Sybex eBooks Page 28

The ideal on-the-job reference guide for project managers who use Microsoft Project 2010This must-have guide to using Microsoft Project 2010 is written from a real project manager's perspective and is packed with information you can use on the job. The book explores using Project 2010 during phases of project management, reveals best practices, and walks you through project flow from planning through tracking to closure. This valuable book follows the processes defined in the PMBOK Guide, Fourth Edition, and also provides exam prep for Microsoft's MCTS: Project 2010 certification.Explains Microsoft Project 2010, the leading software tool for project managersShows working project managers practical ways to use Project 2010 on the jobDelves into projec...

The content and services available on the web continue to be accessed mostly through direct human control. But this is changing. Increasingly, users rely on automated agents that save them time and effort by programmatically retrieving content, performing complex interactions, and aggregating data from diverse sources. Programming Spiders, Bots, and Aggregators in Java teaches you how to build and deploy a wide variety of these agents-from single-purpose bots to exploratory spiders to aggregators that present a unified view of information from multiple user accounts.You will quickly build on your basic knowledge of Java to quickly master the techniques that are essential to this specialized world of programming, including parsing HTML, interpreting d...

Experienced HTML authors, Webmaster, and Intranet programmers will find this book one of the fastest ways to learn CGI programming. Topics include catalog, search engine, order forms, database referencing, and user feedback scripts. Real world examples emphasize creating forms and user-driven, interactive Web sites....

The complete guide to a winning pay-per-click marketing campaignPay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing a winning PPC campaign will get the step-by-step instruction they need in this detailed guide.Using the popular An Hour A Day format, this book helps you avoid the pitfalls and plan, develop, implement, manage, and monitor a PPC campaign that gets results.Successful pay-per-click campaigns are a key component of online marketingThis guide breaks the project down into manageable tasks, valuable for the small-business owner a...