Anyone can build a blog. Its quite easy. The difficult part is keeping it relevant, technically sound, and popular. Bloggers Boot Camp shows you how to blog for success. It teaches youhow to find a niche, findyour unique voice, and how to hold a conversation with an audience. It provides information on all the right tools for the blog, and it offers best ways to promote your blog and content for maximum success and a profitable life. Though rules in creating compelling content havent really changed, ways in which the world blogs has since the last edition. The authors have learned a lot about social media since writing the previous editions manuscript. They understand and know how social media can make or break a blog. Microblogging is a new trend brought on by the wide utilization of social media. To that same end, networking with other bloggers and content creators on the web is another form of building ones blog and ones reputation as a writer.