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Above the Fold

Understanding the Principles of Successful Web Site Design

Above the Fold Image

Book Details:

Publisher:HOW Books
Series: MIX , Principles
Author:Brian Miller Ed.D
Edition:1
ISBN-10:144030842X
ISBN-13:9781440308420
Pages:272
Published:Mar 11 2011
Posted:Apr 07 2015
Language:English
Book format:PDF
Book size:27.28 MB

Book Description:

Above the Fold is a book about the fundamentals of effective graphic communication set in the context of Web design. Unlike other books that focus on the intersection of design and technology, Above the Fold explores the relationship between the stakeholders of a Web project-- the designer, the user and the client -- and how this continuous cycle affects the decisions made by successful Web designers. Above the Fold is not technical manual or a how-to book, nor is it about timely trends; it's about the timeless fundamentals of layout, usability and measurement that lead to a successful digital product.

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