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Bandit Algorithms for Website Optimization

Bandit Algorithms for Website Optimization Image

Book Details:

Publisher:O'Reilly Media
Series: OReilly
Author:John Myles White
Edition:1
ISBN-10:1449341330
ISBN-13:9781449341336
Pages:88
Published:Dec 31 2012
Posted:Nov 19 2014
Language:English
Book format:PDF
Book size:7.2 MB

Book Description:

When looking for ways to improve your website, how do you decide which changes to make? And which changes to keep? This concise book shows you how to use Multiarmed Bandit algorithms to measure the real-world value of any modifications you make to your site. Author John Myles White shows you how this powerful class of algorithms can help you boost website traffic, convert visitors to customers, and increase many other measures of success. This is the first developer-focused book on bandit algorithms, which were previously described only in research papers. You will ll quickly learn the benefits of several simple algorithms including the epsilon-Greedy, Softmax, and Upper Confidence Bound (Ucb) algorithms by working through code examples written in Python, which you can easily adapt for deployment on your own website.Learn the basics of A/B testing and recognize when it better to use bandit algorithms Develop a unit testing framework for debugging bandit algorithms Get additional code examples written in Julia, Ruby, and JavaScript with supplemental online materials

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